21 Oct 2021 Infographic: Why Direct Mail Needs to Be in Your Marketing Mix

Posted at 15:41h in B2B Marketing, Canada Post, Creative, Digital Marketing, Direct Mail, Direct Marketing 101, Integrated Marketing, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

A handy visual summary of direct mail statistics.

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15 Sep 2021 Why Choose DataCore as Your Direct Mail Partner

Posted at 15:44h in B2B Marketing, Canada Post, Creative, DataCore News, Digital Marketing, Direct Mail, Direct Marketing 101, Integrated Marketing, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Some things to know about us.

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23 Feb 2021 A Canada Post Incite Case Story: VW Makes Makes Things Feel Like Neu

Posted at 12:00h in Canada Post, Creative, Direct Mail, Personalized Mail, Smartmail Marketing

Direct mail encourages new owners to prolong that new-car feeling.

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09 Feb 2021 A Canada Post Incite Case Story: Google Keeping Ahead in the Cloud

Posted at 12:00h in B2B Marketing, Canada Post, Creative, Direct Mail, Personalized Mail, Smartmail Marketing

Hyper-personalized biographies get the attention of hard-to-reach CEOs.

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18 Jan 2021 A Canada Post Incite Case Story: Gothenburg Homeless Aid Creates a Real Eye-Opener

Posted at 12:00h in Canada Post, Creative, Direct Mail, Not-for-Profit, Personalized Mail, Smartmail Marketing

This not-for-profit used a simple letter to dramatize the effect of life on the streets.

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13 Jan 2021 A Canada Post Incite Case Story: Woosh Halves What It Takes

Posted at 11:59h in Canada Post, Creative, Direct Mail, Personalized Mail, Smartmail Marketing

Independent player takes on big telco with a simple, but powerful direct mail package.

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30 Oct 2018 Use Landing Pages to Make Your Direct Mail Work Better

Posted at 12:00h in Creative, Digital Marketing, Direct Mail, Featured, Integrated Marketing, Marketing, Not-for-Profit

Landing pages encourage immediate action, and create focused involvement in your message.

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12 Apr 2018 Letters from a Mouse and Other Great Direct Mail Examples

Posted at 12:00h in B2B Marketing, Creative, Direct Mail, Direct Marketing 101, Featured, Not-for-Profit

Some of our favourite examples of creative direct mail programs.

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01 Jan 2021 Why Direct Mail Works So Well

Posted at 12:00h in B2B Marketing, Creative, Direct Mail, Direct Marketing 101, Featured, Industry News, Integrated Marketing, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Measurability, effectiveness, experience, results. That's why.

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20 Jul 2019 Nordstrom Gives Direct Mail a “Moment”

Posted at 12:00h in B2B Marketing, Creative, Direct Mail, Industry News, Integrated Marketing, Not-for-Profit

What happens when you stop using direct mail? Nordstrom found out.

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