14 May The Best Thing in Marketing is FREE

Posted at 14:25h in Creative, Direct Mail, Direct Marketing 101, Marketing, Neighbourhood Mail, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Canada Post has announced changes in postage rates effective January 9, 2023....

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12 Dec New Postage Rates for 2023

Posted at 19:19h in Canada Post, Direct Mail, Industry News, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Canada Post has announced changes in postage rates effective January 9, 2023....

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04 Feb A Canada Post Incite Case Story: Newspaper Uses Direct Mail to Put Familiar Feel Back in Former Readers’ Hands

Posted at 20:09h in Canada Post, Creative, Direct Mail, Personalized Mail, Smartmail Marketing

Direct mail encourages new owners to prolong that new-car feeling....

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04 Feb A Canada Post Incite Case Story: Altitude Sports Uses Catalogues to Climb to New Heights with Customers

Posted at 17:56h in Canada Post, Creative, Direct Mail, Integrated Marketing, Marketing, Neighbourhood Mail, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Online retailer uses catalogues to capture customer attention and improve customer retention...

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31 Dec New Postage Rates for 2022

Posted at 01:05h in Canada Post, Direct Mail, Industry News, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Canada Post has announced changes in postage rates effective January 10, 2022....

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21 Oct Infographic: Why Direct Mail Needs to Be in Your Marketing Mix

Posted at 15:41h in B2B Marketing, Canada Post, Creative, Digital Marketing, Direct Mail, Direct Marketing 101, Integrated Marketing, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

A handy visual summary of direct mail statistics....

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15 Sep Why Choose DataCore as Your Direct Mail Partner

Posted at 15:44h in B2B Marketing, Canada Post, Creative, DataCore News, Digital Marketing, Direct Mail, Direct Marketing 101, Integrated Marketing, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Some things to know about us....

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23 Feb A Canada Post Incite Case Story: VW Makes Makes Things Feel Like Neu

Posted at 12:00h in Canada Post, Creative, Direct Mail, Personalized Mail, Smartmail Marketing

Direct mail encourages new owners to prolong that new-car feeling....

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09 Feb A Canada Post Incite Case Story: Google Keeping Ahead in the Cloud

Posted at 12:00h in B2B Marketing, Canada Post, Creative, Direct Mail, Personalized Mail, Smartmail Marketing

Hyper-personalized biographies get the attention of hard-to-reach CEOs....

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18 Jan A Canada Post Incite Case Story: Gothenburg Homeless Aid Creates a Real Eye-Opener

Posted at 12:00h in Canada Post, Creative, Direct Mail, Not-for-Profit, Personalized Mail, Smartmail Marketing

This not-for-profit used a simple letter to dramatize the effect of life on the streets....

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