Geodemographics Archives – DataCore Mail Management Services

THE POWER OF DIRECT MAIL

13 Jan Here’s Your Copy of Canada Post’s Latest Direct Mail Guide

Posted at 12:01h in Canada Post, Direct Mail, Geodemographics, Industry News, Integrated Marketing, Marketing, Mobile data, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Everything you need to help you make the most of direct mail....

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20 Feb When People Move, They Buy. Here’s How to Take Advantage of It.

Posted at 12:00h in Canada Post, Direct Mail, Geodemographics, Industry News, Integrated Marketing, Marketing, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Moving is linked to life milestones that are triggers for major spending. Direct mail lets you talk to them at just the right time....

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19 Feb Foot Traffic Attribution from Canada Post: Using Mobile Tracking to Assess Direct Mail’s Effectiveness in Driving Traffic to Your Store

Posted at 12:01h in Canada Post, Direct Mail, Geodemographics, Industry News, Integrated Marketing, Marketing, Mobile data, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting, Smartmail Marketing

Measure in-store mobile phone traffic before and after you mail to determine the impact of your campaign....

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19 Feb Canada Post Introduces Location-Based Audiences, the Ability to Leverage Mobile Tracking for Direct Mail Targeting

Posted at 12:00h in Canada Post, Direct Mail, Geodemographics, Industry News, Integrated Marketing, Marketing, Mobile data, Neighbourhood Mail, Not-for-Profit, Personalized Mail, Postal Code Targeting

Mobile phone data reveals where consumers spend their time and makes it possible to target them with direct mail at home....

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